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插畫重塑實驗|氣泡飲包裝設計

插畫重塑實驗 - 氣泡飲包裝設計

過去在繪製插畫時常常較為隨意且分散,欲將其整理成一系列作品較為有難度,故萌生了此次重塑實驗的念頭。試圖將這些日常插畫的碎片重製成一系列商品,並於過程中重新思考該如何透過圖像設計來引起消費者的好奇,進而願意嘗試。

這次實驗選擇以「日常」作為切入點,試圖捕捉生活中微小但美好的瞬間,並將其轉化為插畫,讓每一幅都像是微小的故事,在色彩方面採用清新的色調,並搭配了三種不同口味的氣泡飲品(天然氣泡、果香橘子、清爽海鹽)來呈現此次氣泡飲包裝的視覺。

這個設計實驗是我對於插畫和包裝設計的新嘗試,期望它能為消費者帶來驚喜,並激發他們想嘗試的動機,進而發現生活中更多微小美好的瞬間。

Illustration Remodeling Experiment - Sparkling Water Packaging Design

In the past, when creating illustrations, I often worked in a more casual and scattered manner. I wanted to reshape these fragmented pieces into a cohesive series of artworks, which sparked the idea for this redesign experiment. I attempted to transform these illustrations of 'daily life' into a collection of products and, in the process, rethought how to use graphic design to pique consumers' curiosity and encourage them to try something new.

For this experiment, I chose “Daily life” as my starting point, aiming to capture the small yet beautiful moments in ”Daily life “ and translate them into illustrations. Each piece feels like a tiny story, using fresh color tones, and is complemented by three different flavors of sparkling beverages (natural bubbles, fruity orange, and refreshing sea salt) to visually represent the packaging of these sparkling drinks.

This design experiment is my new venture into illustration and packaging design. I hope it brings delight to consumers and inspires them to try these products, discovering more of daily life s' small, beautiful moments along the way.

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設計師 Designer | 鄭承曜 Cheng, Cheng- Yao 
插畫重塑實驗|氣泡飲包裝設計
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插畫重塑實驗|氣泡飲包裝設計

插畫重塑實驗-氣泡飲包裝設計 有感於平時繪製插畫時較為隨意且分散,較難以整理,這次實驗嘗試將日常插畫的碎片重製成一系列作品,並於過程中重新思考該如何透過圖像設計來引起消費者的好奇,進而願意嘗試。 此次實驗以「日常」作為切入點,搭配共三款口味的氣泡飲品進行包裝視覺的規劃。 / Thi Read More

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